Sollelio Events

A more structured way to run an event business.

Sollelio Events is an operations platform being built to reduce fragmented workflows, manual coordination and operational uncertainty across the event journey.

The problem

The event happens in one place. The work behind it often does not.

Customer conversations happen in one tool.

Event details live somewhere else.

Documents, payments, tasks, calendars and team coordination can each have their own place.

Important context ends up distributed across systems — or dependent on someone remembering it.

  • WhatsApp
  • Spreadsheets
  • Documents
  • Calendars
  • Tasks
  • Payments
  • Memory
Result Fragmented operation Context distributed across systems — or dependent on someone remembering it.
Seven places where the work behind an event can live — WhatsApp, spreadsheets, documents, calendars, tasks, payments and memory — all feeding one fragmented operation.

The result is more manual coordination, less visibility and more opportunities for important details to be missed.

Where it started

Built first for a real event business.

First built for
Do Luxo à Mesa Event business, Portugal

Sollelio Events did not start as a SaaS concept.

Its origins are in software built to support Do Luxo à Mesa, an event business operating in Portugal.

Working closely with the business created direct exposure to real operational problems, real customer journeys and the practical complexity behind delivering events.

That internal system became the starting point for a bigger question:

Could these lessons become a better operational product for other event businesses too?

Sollelio Events is the result of exploring that question properly.

The existing system

The internal system Do Luxo à Mesa uses today.

Internal system · Do Luxo à Mesa
Home screen of the Do Luxo à Mesa system with quick shortcuts and cards for the next event, events this week, contacts in conversation and deposits to receive.

The day’s view: next event, this week, contacts in conversation and deposits still to receive.

Open full size
Screenshots of the system built for Do Luxo à Mesa, in that business’s own visual identity. It is the origin of Sollelio Events, not its visual direction.

What we’re building

One operational view of the event journey.

We are exploring how Sollelio Events can connect the information, decisions and work involved in delivering an event.

First customer interaction The work required to deliver the event
  1. 01

    Customer journey

    Enquiries, conversations and customer context.

  2. 02

    Events

    Event information, dates, requirements and progress.

  3. 03

    Proposals & packages

    What is being offered, discussed and agreed.

  4. 04

    Payments

    Greater visibility into what is expected, paid and outstanding.

  5. 05

    Workflows & tasks

    Clearer ownership of what needs to happen next.

  6. 06

    Teams

    Who is involved and what each person needs to know.

  7. 07

    Documents & information

    Important information available where the work happens.

  8. 08

    Follow-up

    Fewer dependencies on memory and informal reminders.

These areas represent the problems and workflows we are actively investigating with businesses. They are not a promise that every capability will exist in the same form or at the same time.

Build with us

We are looking for Founding Design Partners in Portugal.

We want to understand how different event businesses actually operate before making assumptions about what the industry needs.

That is why we are working with a small number of businesses directly.

A Founding Design Partner is not a beta tester.

It is a business willing to give us access to real operational context, challenge our assumptions and occasionally test what we build.

In return

You get early access, direct contact with the founder, meaningful influence on the early product and support throughout the collaboration.

How the collaboration works

  1. Understand
    1. 01 Initial conversation
    2. 02 Understand your workflow
    3. 03 Identify problems
  2. Build
    1. 04 Prototype / product work
    2. 05 Short feedback
  3. Test
    1. 06 Real-world testing
    2. 07 Iteration — feeds back into prototype / product work

Participation is designed to work around a busy business. Most requests are short and asynchronous.

Your workflow may be different from the one that started Sollelio Events.

That is exactly why we want to talk.

If you run an event business in Portugal and recognise some of these operational challenges, we would like to learn how your business works.